Jun 13, 2026  
Undergraduate Catalog 2026-2027 
    
Undergraduate Catalog 2026-2027
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DES 3421 Advertising Design


3 Hours

Prerequisites: DES 3410 Â 

Intense boot camp like course in advertising design. You will learn about developing creative solutions based on creative briefs, developing the “Big Idea” and then how to execute that idea to reach consumers. Students will develop an advertising campaign using all phases of research, concept, planning, and execution. Emphasis is placed on goals, objectives, problems, opportunities, and creative strategy.



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