Corporate Communication, B.A./B.S.

The Corporate Communication major prepares students to think critically and creatively about communication in various types of organizations and institutions. Students develop practical communication skills such as public speaking, team management, and interviewing; make ethical judgments about organizational issues; use theory to tackle complex organizational problems; critique organizations; and prepare themselves for a world of work where critical thinking and communication skills are vital to their success.

BELL Core Requirements: 53 Hours (minimum)

Bachelor of Arts (B.A.) or Bachelor of Science (B.S.)

Major Requirements: 30 Hours

Corporate Communications Required Courses: 18 Hours

COM 1930 Interpersonal Communication 3 Hours
COM 1940 Communication Tools 3 Hours
COM 2200 Persuasion 3 Hours
COM 2340 Business and Professional Communication 3 Hours
COM 3340 Organizational Communication 3 Hours
COM 4340 Corporate Training and Development 3 Hours

Corporate Communication Elective Courses: 12 Hours

Choose 12 hours from the following (6 hours must have a COM prefix):

ART 1400 Introduction to Digital Imaging 3 Hours
COM 2230 Teamwork in Organizations 3 Hours
COM 3000 Internship 1-3 Hours
COM 3150 Intercultural Communication 3 Hours
COM 3210 The Rhetoric of Social Movements 3 Hours
COM 3220 Environmental Communication 3 Hours
COM 4140 Crisis Communication 3 Hours
COM 4300 Corporate Social Responsibility 3 Hours
COM 4310 Contemporary Issues in Organizational Communication 3 Hours
ENW 3570 Professional Writing 3 Hours
MDS 1130 Writing for New Media 3 Hours
MGT 2410 Business Law I 3 Hours
MGT 3230 Business Ethics 3 Hours
MKT 3210 Principles of Marketing 3 Hours
PRL 2130 Public Relations Writing I 3 Hours
PRL 2180 Public Relations Writing II 3 Hours
PRL 2650 Nonprofit Public Relations & Development 3 Hours
PRL 2710 Social Media and Public Relations 3 Hours
PRL 2820 Public Relations Design & Production 3 Hours
PRL 3180 Public Relations Research 3 Hours
PRL 3710 Event Planning 3 Hours

Corporate Communication, B.A./B.S.

BELL Core Requirements: 53 Hours (minimum)

Major Requirements: 30 Hours

Corporate Communications Required Courses: 18 Hours

Corporate Communication Elective Courses: 12 Hours

Minor: 18 Hours

General Electives: 27 Hours (minimum)

Total Required for the Program: 128 Hours