Dec 05, 2025

Undergraduate Catalog 2024-2025

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Undergraduate Catalog 2024-2025 [ARCHIVED CATALOG]

Social Media Management Minor

The Department of Public Relations offers a minor in Social Media Management.

Technical Requirements

Technical Requirements are courses identified by the program as required courses and will count in the BELL Core or as General Electives.

PRL 1180 Public Relations Principles 3 Hours

Course Requirements:

Core Requirements: 12 Hours

PRL 2710 Social Media and Strategic Communication 3 Hours
PRL 2880 Social Media Content Development 3 Hours
PRL 3380 Social Media Measurement & Analytics 3 Hours
PRL 4380 Social Media Planning and Management 3 Hours

Directed Electives: 6 Hours

Choose any six (6) hours from PRL course offerings (excluding PRL 1180).

Total: 18 Hours