ART 4490 Design Administration

3 Hours

This course is the study of coordination, management and administration of the operations of a graphic design business. The content of this course includes management, project coordination, technical issues and creative issues. Management topics will include business operations such as personnel supervision, organizational structure, finances, legal issues, self-marketing, standards and accountability. Project coordination topics will include; account service and management, marketing, project tracking, personnel supervision and external services supervision. Creative topics will include creative direction in visual communication, visual and verbal problem solving, and traditional fine arts skills. Technology topics will include technology management and financing as well as mass market publishing technologies. $150.00 course fee.