MGT 6360 International Business Consultancy

2 Hours

The Massey International Business Consultancy (M.I.C.) is intended to offer professional quality consulting services to clients involved in international business. Possible tasks include identifying viable market opportunities in foreign target markets, developing best market entry strategies, and completing a preliminary marketing or business plan for clients. As students strengthen their consulting and project management skills, they also learn to successfully navigate new business environments and cultures - a prerequisite for success is a globalized economy. All projects involve an in-country immersion.