Mar 29, 2024  
Undergraduate Catalog 2017-2018 
    
Undergraduate Catalog 2017-2018 [ARCHIVED CATALOG]

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PRL 3810 Public Relations Leadership


3 Hours

This course demonstrates the management function of public relations as a strategic public relations counselor for any organization.  Through the course, students will understand public relations’ role in business management, recognize management expectations of public relations, integrate ethical and legal frameworks into the public relations process, and develop business literacy skills.  



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