|
Mar 19, 2024
|
|
|
|
MKT 4320 Retail Management 3 Hours
Prerequisites: MKT 3210 .
A study of strategic retail management. Attention is devoted to the retail strategy process, retail site selection, retail organization structure, and human resource management. In-depth analyses of merchandising planning and management, pricing, promotion, store design and layout, and customer service are covered.
Add to Portfolio (opens a new window)
|
|